Project Overview

Fashion Forward Inc., a premium fashion retailer with 45 stores across North America, faced declining sales and poor customer experience due to disconnected online and offline channels. Our team implemented a comprehensive omnichannel solution that unified their inventory, customer data, and shopping experience across all touchpoints.

The project involved redesigning their e-commerce platform, implementing in-store technology, and creating a unified customer database to provide personalized experiences regardless of how customers chose to shop.

Key Features & Solutions

E-commerce Platform
  • Responsive redesign for all devices
  • Advanced product filtering
  • One-click checkout
  • Real-time inventory sync
  • Personalized recommendations
In-Store Technology
  • Mobile POS systems
  • Smart fitting rooms
  • Digital signage
  • Endless aisle functionality
  • Staff tablets for inventory
Customer Experience
  • Unified customer profiles
  • Loyalty program integration
  • Personalized promotions
  • Cross-channel returns
  • Virtual shopping assistant

Project Results

After implementing our omnichannel solution, Fashion Forward Inc. experienced significant improvements across all key performance indicators:

37%
Increase in Overall Sales
52%
Growth in Online Revenue
28%
Higher Average Order Value
45%
Improvement in Customer Retention

Project Gallery

Retail Store
E-commerce Platform
Mobile App
In-Store Technology
Customer Experience
Analytics Dashboard